rachel@followusdigital.com

PPC Campaign Creation and Optimization

We specialize in Facebook, Instagram, Google Ads, and Twitter campaigns. We use a proprietary forecasting model and process to plan and build high ROI ads.

At Follow Us Digital, we split test everything: copy, images, audience, placement, day, and time of the week. We make every decision about your campaign with real data and evidence.

Although we excel in using the technology and tools of digital advertising, that is not the primary driver of our clients’ success. Before we start on a campaign, we go back to basics. Who is the customer? What are their needs? What is unique about the client that meets the customer’s needs? Are their points of difference that will add value for the customer? What to do the customers do online? Where do they hang out? What is going to grab their attention and keep them engaged?

We know the importance of matching the message to the audience. The technology is just a tool to perform great marketing.